About @ Baritchi | Branding agency

We put value on attitude and strategic thinking

We carry out brand requirements across different means of communication. Our list of projects focus on research, brand strategy and architecture, branding, PR and unconventional means of advertising, as our team got together talented and reliable people. Here are some of our leading team members.

Florin Hatmanu

Art Director / Managing Partner

Born under the sign of Aries - "that in case anyone is wondering how come I'm so stubborn" - and sometimes grumpy (or that's not 'cause of the sign?!). But that's part of Florin's charm. He likes to keep everything well organized and simple (minimal), which is why people around him could easily call him a maniac. Beside this, there is not much to be said except for the fact he's a "grids fan" - maybe you have already notice this if you cast an eye upon the work pulled under Flo's mouse. When he's not behind the Mac, creating something or surfing the Internet far and wide for news and items of interest, he wanders the streets of Bucharest riding his Commencal with the camera around his neck.
Andrei Baritchi

Creative Director / Managing Partner

First of all, he is the answer to the question: “What does BARITCHI stands for?” :) Secondly he is the brain behind the business and most of our projects: strategic and analytic thinking, business sense, creativity and a native enviable thoroughness. I guess that makes him responsible for everything :) He’s a great man, eager for new challenges, the superior you would like to work with and learn from and the colleague who won’t allow a tense atmosphere at the office. For the record: he didn’t accept this version for the web description although all this is true; “come on, is too much”, he said smiling.
Marina Chistruga

Marketing Executive / Managing Partner

She joined the team all by chance 3 years ago when she was still dreaming about a successful career at the Romanian Chamber of Commerce and Industry in Bucharest. Now she's nuts about brands and marketing. So happened she is born on the same day as Florin: a stubborn, optimistic, enthusiastic and ambitious Aries. Her greatest ambition is to remain the youngest member of the team :) When she got the time she still flirts with copywriting for old time sake, although: “come on you guys, you know I’m not good at this.”
Courtney Moreira

Interactive strategist

"Se eu tenho que dizer alguma coisa … o meu nome e Moreira, sou casado e tenho filhos maravilhosos por quais sou louco e me deixam louco tambem :) ,gosto de trabalhar em flash e tento rezolvar todas as dores de cabeça quando se trata de soluções interativas. Quando nao trabalho gosto de curtir minha familia indo ao parque ou fazendo qualquer coisa com ela […] Claro que gosto de cerveja!!!!" :| yap, he is our Brazilian interactive strategist.
Maya Lazybones

Food Beggar

The team source for every day smiles. Extremely "quiet", you will not hear a single bark from Maya all day long - too busy sleeping all day long. Not at all dangerous. On the contrary: in case of danger, Maya will be the first in line to hide. Do not expect for a guard dog. She might bark but doesn't bite. She begs for food 'cause she's extremely greedy - unless you slip some pizza in her doggie food bowl she won't rest. Instead, most faithful, with a heart of gold and a fair team player... and most lovable of them all of course.